![]() Users say this contactless payment is much more hygienic compared to making a payment with credit cards or Samsung Pay. But over the weekend, most of these inconveniences were solved, impressing many with its new features.Īpple Pay, based on near-field communication technology, works from a distance, unlike Samsung Pay, which requires customers to hold their phones close to the reader. Just to try it out, I even purchase things that I don’t need,” a commentator said on Asamo.ĭue to a sudden surge in customers, there was some fuss about the partial malfunctioning at some stores, mainly among Visa card users, in the earlier days of the service. “I have been using Apple Pay every day for a week. With Apple Pay’s arrival, industry people may be offering a mixed outlook for its Korean success, but iPhone users are reacting explosively, sharing their experiences through online communities like Asamo, a popular Naver blog for Apple enthusiasts. For years up until recently, iPhone users had long been marginalized. In Korea where Samsung dominates almost 80 percent of the market share in smartphone sales, Samsung Pay has enjoyed a near monopoly amid the absence of Apple Pay. On the first day alone, more than 1 million iPhone users registered for membership, according to its official partner here, Hyundai Card. ![]() We are addicted to the ‘ding’ sound that we hear when the payment goes through on Apple Pay,” the couple said.Īpple Pay made its official debut in Korea on March 21, almost a decade after the service was launched in the US back in 2014. It (Apple Pay) is so fast and convenient. Moments later, their payment went through and their faces beamed with joy. ![]() Last Sunday in Seoul’s bustling Hongdae district, a couple in their 20s walked into a crowded Baskin Robbins store, and inquired if they could pay using Apple Pay.
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